NASCAR sponsor to push for switch to ethanol fuel
By Lisa Zagaroli
McClatchy NewspapersWASHINGTON -
One of NASCAR's top sponsors plans to file a formal petition asking that it join other racing leagues and start using ethanol to power its racecars.The recommendation by General Motors Corp., planned for later this year, comes as NASCAR adjusts to using unleaded gasoline, decades behind the commercial marketplace.GM sponsors 22 NASCAR vehicles under its Chevrolet nameplate, about half the vehicles that start any given race. It's been promoting more environmentally friendly fuel for months, and now it plans to proceed with an official presentation to NASCAR ownership."We do have the technical know-how," said Brent Dewar, the vice president of GM North America sales, service and marketing. "It's something we would have to work in conjunction with NASCAR on. NASCAR would have to encourage other manufacturers to do it as well."
McClatchy Washington Bureau | 05/04/2007 | NASCAR sponsor to push for switch to ethanol fuel
Once upon a time, I was a NASCAR fan. It was before NASCAR became such a pop-culture, show me the money sport. Now, it feels like I'm watching a soccer mom's sport. I'll hang on to that rant for later.
Chevy is waking up to reality. Move to ethanol, which is used in so many other sports. For years, going back to when I was a viewer, Environmental groups have snubbed NASCAR for running leaded fuel. Now they are changing to unleaded. Why not just make the jump to ethanol and advertise the benefits of the fuel. Oh yeah, it's all about the money now.
technorati tags:nascar, ethanol
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